Why doing the Inner work of business is the key to your success

I had an interesting conversation with my partner after posting last week’s blog. Essentially he wanted to understand why I was posting about the masculine and feminine we all have within if I am a Business Coach. Shouldn’t my blog posts be more about business planning, generating start up capital or managing cashflow?

In a sense he is right, all of the financial components of a business are really important particularly in the start up phase and whenever you are moving to a new phase of growth and development. However I believe the personal factors are equally, if not more important.

Starting your own business is an incredibly challenging experience. It will put you face to face with your deepest fears and your strongest desires. You want, with all of you heart for your business to be a success in every way, but if you don’t take the time to work with the parts of you that become “frozen in the headlights” then it will always be a juggling act to keep your head above water.

You see the limiting factor in your business is YOU. Your confidence, your self-belief, your need to be seen, heard or loved, your fears, your emotional wellbeing, your ability to trust. All of the parts of you that need your attention will get triggered as your business goes through the stages of growth and development. The work of addressing your needs and your fears is as crucial as getting your financial forecast right.

For example, if you don’t believe in yourself and what you are doing this can translate into customers that challenge you, question what you offer or who choose not to use buy your products or services at all.

Your fear of failure can limit your confidence in taking steps that will grow your business exponentially.  Your need to be perfect will stop you from taking crucial steps and will also hold you back from taking on staff when you need to.

In any part of life, our outer world reflects our inner world so to really succeed, to really create work that sustains us financially and fills us up on an emotional and spiritual level we need to step up to the plate and do the inner work.

The inner work is not easy, in my experience, working with, understanding and moving through fear is more challenging than any degree program I have participated in. But it also reaps the greatest rewards.

When you make a commitment to yourself to take care of your inner business you free up your energy for more joy, creativity and satisfaction in your working life. You allow yourself to enter the holy grail of living your purpose. Work becomes a place where you can truly be yourself without fear, without filters. From that place it becomes much easier to grow a business that aligns with who you.Your energy and motivation to complete tasks and take action on the ideas that will grow your business becomes effortless and that is the true recipe for business success. From the place where your inner world aligns with your outer world, that’s where the magic happens.

So when things in your business aren’t working or you are feeling stuck, overwhelmed, or exhausted then, as my partner so eloquently puts it, some “tree hugging” is in order! It’s time to look for support to do the inner work, it’s time to look within.

As a Business Coach I work primarily in the area of emotional and spiritual alignment. Together we walk the inner journey of uncovering the parts of you that are missing in your business with the goal of creating a sustainable business that you love.

If you feel you need support to do the inner work email pmcfarlane@clear.net.nz or phone me on 0274327601 to set up a complimentary 20 min call to see if coaching is for you.

For the month of May I am offering 3 x 45 min coaching sessions for the price of 2 and I have just 3 spots left.


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